Lo Pesce Branding & Packaging - Mindsparkle Mag Lo Pesce, the main brand of Xilo Trade, breaks the mold of the communication of frozen food in Italy thanks to a funny visual identity, a bright palette and a packaging system which stands out in the refrigerator aisle of the grocery store. #logo #packaging #identity #branding #design #color #photography #graphic #design #gallery #blog #project #mindsparkle #mag #beautiful #portfolio #designer